Freebies
Businesses that give away promotional items to advertise their business name and service are banking on the fact that you are going to appreciate their freebies so much that you will become a customer. Sometimes this works with me and sometimes it doesn’t. It depends on how impressed I am with the freebie and, frankly, what the business or service is. Now…another pen, not so impressive. But…a tote bag with a business name on it or a cooler or a mousepad…I might be more impressed.
What kind of promotional items impress you enough to patronize a business?
